20 Greatest Social & Digital Advertising and marketing Conferences to Attend (2023/24)

0
5


For the reason that official ending of the coronavirus pandemic, there was an explosion of social media and digital advertising conferences, each by legacy occasions in addition to a slew of newcomers attempting to benefit from the reset that the pandemic did to the business.

I initially created this submit to publish originally of the yr, however I really feel that there have been so many new conferences introduced that I really feel the necessity to come again 6 months later and republish a serious replace to this record. That’s the reason the primary convention on this record is in late July of 2023.

As all the time, I’ve tried to hand-pick solely these occasions that I imagine will likely be price your time invested to attend from the audio system, schooling, and networking.

Why attend a digital advertising convention?

It goes with out saying that social and digital media is all the time altering. There is no such thing as a higher approach to faucet into the collective knowledge of selling specialists than by attending digital advertising conferences the place you may:

  • study from subject material specialists, corresponding to company practitioners, well-known bloggers, authors, and audio system within the subject
  • attend networking periods with different company practitioners and professionals within the digital advertising neighborhood to check notes on finest practices for the whole lot from advertising automation to creating evergreen video content material
  • uncover new social and digital media instruments that may aid you do extra with much less
  • keep forward of the digital transformation curve!

That are the 20 finest social media and digital advertising conferences to attend in 2023/2024?

Moderately than create a complete record of the entire social media and digital advertising conferences that exist, I present you my record of conferences which are primarily annual occasions that I’ve vetted from both presenting at, attending, or realizing first-hand of the experiences from others who’ve attended. Advertising and marketing conferences with a robust observe report clearly are featured on this record, however I additionally went out of my approach so as to add new and promising occasions to the record in addition to another main conferences that I might need omitted from earlier lists.

If you wish to preserve your finger on the heart beat of digital and social media advertising, these are the must-attend social media conferences in 2023/2024! Advertising and marketing conferences are introduced in chronological order to your comfort with details about the date and occasions venue metropolis.

July 26-28, 2023, Cleveland, Ohio

The Advertising and marketing AI Convention (MAICON) is a convention devoted fully to listening to business leaders communicate on AI within the advertising business, and the way it can and ought to be used. Though it might look like a comparatively slender territory to cowl in a convention, the arrival of extra substantial choices for AI functions in advertising makes it attainable to debate synthetic intelligence in advertising on a a lot grander scale than would have been the case even a number of brief years in the past. From the marketer with expertise utilizing AI to the marketer in search of extra info and not sure about the place to start out, MAICON has loads to supply. Regardless of its give attention to AI and expertise, MAICON is an in individual occasion that encourages entrepreneurs to develop a digital technique specializing in synthetic intelligence. 

MAICON is designed for entrepreneurs seeking to improve their means to make use of AI, and accomplish that responsibly; one of many lead panelists heads a company devoted fully to creating and managing moral AI practices. As a convention designed fully for AI in advertising, MAICON is right for anybody seeking to be on the innovative of latest AI expertise because it applies to advertising, whether or not you’re new to AI fully, or have been utilizing present instruments for a while. 

I interviewed the founding father of this convention, Paul Roetzer, on my podcast, and I can truthfully say that that is THE convention to attend if you wish to elevate your data of AI in advertising within the shortest time attainable.

August 7-9, 2023, Seattle, Washington

MozCon markets itself utilizing “Not Your Typical Advertising and marketing Convention,” and with good purpose: gross sales professionals, mission managers, and jacks of all trades alike can learn to successfully curate a digital expertise for brand new and present clients. MozCon is designed to supply a extra relaxed environment for digital entrepreneurs, from social media influencers to mission leads, fostering a way of pleasure, neighborhood, and connectedness. At MozCon, the purpose is to create a camp-like environment, which is successfully achieved by getting individuals out of their on-line communities and out of their digital expertise, in an effort to join, study, and develop.

Whereas revolutionary applied sciences, up and coming approaches to advertising, and digital advertising recommendation all abound at MozCon, advertising companies, manufacturers, and firms will discover excess of an inventory of audio system to passively take heed to, as an alternative discovering a thriving and bustling neighborhood. Of the entire content material advertising conferences discovered on this record, MozCon is more likely to be the least formal and most relaxed.

August 21-24, 2023, Denver, Colorado

Podcast Motion is a convention particularly designed for podcasting professionals who need to enhance their very own podcast and community with others within the podcast area. Podcast Motion is the most important podcasting conference in existence, and annually, strives to convey collectively individuals from all backgrounds and pursuits to enhance advertising methods, podcast content material, and podcasting gear to diversify, develop, and help the worldwide podcasting neighborhood.

This occasion is geared towards podcast creators of all expertise ranges. You probably have not but began, or have had a podcast for years, yow will discover a spot at Podcast Motion, and profit from the huge variety of business professionals out there to supply panels, networking alternatives, and workshops.

I attended Podcast Motion twice in earlier years and extremely suggest this occasion for newbie or superior podcasters. Noteworthy periods, nice audio system, nice individuals!

September 5-8, 2023, Boston, Massachusetts

INBOUND is, because the identify suggests, an inbound advertising convention that focuses on development and advertising expertise improvements that may take a model or enterprise to the subsequent degree. From cell advertising that focuses on multichannel advertising, to influencer advertising, INBOUND has a distinct segment for almost everybody in quest of development and enchancment of their advertising efforts and campaigns. With choices for networking periods and interactive periods that permit convention goers to attach with the enterprise builders and leaders invited to talk, and a plethora of alternatives to get out and mingle with different attendees, INBOUND is much less just like the casual summer time camp expertise provided at MozCon, and extra like the stylish up-and-comer that provides the most recent in key sources in addition to in-demand periods from firms which are in a position to keep on high of digital advertising developments.

If MozCon is a summer time camp, INBOUND is the primary week of faculty, with loads of choices within the type of key sources and networking periods, in addition to leisure, with meals vans and alternatives to attach.

September 12-14, 2023, San Diego, California

The Visitors and Conversion Summit is designed to be an intensive summit, completely crammed with actionable content material that may readily take your advertising methods from sub par to constant, efficient, and explosive.

Visitors and Conversion Summit is finest for individuals who are in search of easy, simple, and highly effective steps to extend advertising leads and take their enterprise to the subsequent degree. Networking can also be a big characteristic of Visitors and Conversion Summit, and is efficacious for anybody searching for to make connections in advertising.

I attended Visitors and Conversion Summit in 2021 for the primary time and was blown away by the standard and amount of audio system.

September 14-15, 2023, Miami, Florida

Digital Advertising and marketing World Discussion board World (additionally referred to as World DMWF) is an occasion that brings international leaders collectively to debate ongoing developments within the digital advertising business, with a give attention to digital advertising applied sciences. This occasion differs from others, due to its give attention to expertise, and the way expertise drives advertising, from creating campaigns to creating buyer expertise habits and practices. Known as the “international” DMWF not solely due to the individuals it attracts, however due to the audio system it employs: World DMWF focuses on bringing collectively individuals from world wide, to supply insights into totally different markets and experiences from across the globe. The occasion can also be designed to be a discussion board for networking and creating new connections with business professionals. 

DMWF is a collection of occasions; though the worldwide discussion board is held in Florida in September, there may be additionally an occasion held in London in June, and Amsterdam in November. The viewers for this specific convention is broad. The final convention is for digital entrepreneurs, and encompasses content material entrepreneurs, influencer advertising professionals, and other people engaged on each the content material creation and advertising administration sides of selling. As a result of DMWF can also be designed to perform as a networking occasion, it is a perfect occasion for anybody seeking to construct connections within the business. 

I had the chance to talk at DMWF in Silicon Valley in 2022 and felt that each the audio system and viewers have been of a really excessive, company high quality, so these occasions are extremely advisable for these working for medium to bigger dimension firms.

September 26-28, 2023, Washington, D.C.

The Content material Advertising and marketing World conference is a component conference and half expo, designed to convey one of the best content material advertising professionals collectively to create a dynamic and informative conference. Conference options embrace periods, workshops, and boards tailor-made to content material creators and entrepreneurs. Massive manufacturers, particular person entrepreneurs, and everybody in between are anticipated to attend Content material Advertising and marketing World’s conference, every of them in quest of simpler instruments to generate a bigger viewers and help enterprise development.

Content material Advertising and marketing World is an open-call occasion, created to welcome advertising, public relations, and communications professionals. Attendees will learn to extra successfully talk with goal audiences, ship compelling content material, and create partaking, actionable plans of motion.

I spoke at Content material Advertising and marketing World in 2022 and may attest to the truth that it’s a tremendous, content-rich and people-rich occasion that can make you a lot smarter and aid you develop your community with similar-minded content material entrepreneurs.

October 3-5, Dallas, Texas

If YouTube is your factor, VidSummit is your convention. That is THE definitive convention to higher perceive all issues YouTube and video advertising. That includes a speaker lineup that features in style YouTubers corresponding to MrBeast in addition to business specialists and the brightest minds of YouTube advertising, this convention has spawned a formidable neighborhood of YouTubers who’re each profitable of their commerce but additionally useful to others. I attended VidSummit in 2022 and was blown away by how open and giving the presenters have been with their experiences and the precious insights they offered. I already purchased my tickets for VidSummit 2023 – see you there?

VidSummit is clearly for YouTubers, TikTokers, content material creators, and digital influencers, however on the flipside this occasion offers home entrepreneurs an unprecedented alternative to develop relationships with these similar influencers to assist drive your influencer advertising technique ahead.

I went to VidSummit in 2022 in Los Angeles and have already got my ticket for Dallas 2023! See you there?

October 4-6, 2023, Boston, MA

As its identify suggests, this specific occasion is designed for advertising professionals who work in B2B gross sales. Many digital advertising insights give attention to B2C methods and outreach, however Advertising and marketing Profs B2B veers away from that mannequin and holds a discussion board for enterprise entrepreneurs to come back collectively and learn to most successfully leverage their enterprise practices to extend B2B gross sales. The main target of this specific occasion is on development: as a B2B advertising occasion, the main target is just not essentially on deepening connections, however is as an alternative targeted on growing attain, bettering ROI, and growing your fame amongst companies. With audio system starting from chief advertising officers to VPs of innovation, this occasion is meant to deal with enterprise leaders and assist them develop methods to develop and enhance their advertising practices. 

Advertising and marketing Profs B2B is for B2B advertising professionals seeking to improve their attain, and guarantee that they’re utilizing one of the best business methods and instruments to attain their objectives. Entrepreneurs will profit probably the most from attending this occasion, somewhat than enterprise leaders as an entire, and any entrepreneurs who’re struggling to attain their development objectives and enhance the ROI of any instruments or practices that you could be be utilizing. 

I did a joint speech with Jason Miller when he labored at LinkedIn a few years in the past at this convention, and I can attest to the truth that it truly is the definitive B2B advertising convention on this record.

October 14-17, 2023, San Diego, CA

LavaCon is a content material marketer’s convention geared towards america, although individuals from just about anyplace can profit from attendance, offered that they’re in search of methods to enhance their social technique and enhance attain. LavaCon has all the time targeted on content material expertise, and this yr, the occasion will place an excessive amount of emphasis on synthetic intelligence, the way it pertains to content material technique, and the way digital actuality, synthetic intelligence, and different up-and-coming expertise will affect content material entrepreneurs. 

LavaCon is a perfect convention for anybody seeking to improve their consciousness of or thought processes behind AI and VR. With a detailed take a look at each the professionals and the cons of utilizing these techniques in content material advertising, LavaCon will be excellent for anybody in search of actionable insights into integrating AI into present content material advertising practices.

I spoke at LavaCon a few years in the past and located it to be targeted extra on the technical and expertise aspect of selling, attracting a primarily B2B viewers from firms of all sizes. If that is you, that is your convention! 

October 24-25, 2023, San Diego, CA

The Digital Summit Collection payments itself as probably the most revolutionary of accessible digital advertising conferences, largely as a result of it covers the most recent in expertise and methods for digital advertising, and will help entrepreneurs from all backgrounds develop key methods to help their digital advertising success. Digital Summit additionally boasts a variety of audio system and consultant firms to cowl a spread of industries and pursuits. Combining all of those individuals and firms collectively signifies that Digital Summit can cater to all method of wants and pursuits, and will help individuals develop advertising campaigns and techniques that they might not have in any other case thought of. Removed from a one-time, once-yearly occasion, Digital Summit gives quite a few dates and places, together with the next:

  • Minneapolis, August 16-17
  • Detroit, September 19-20
  • Chicago, October 4-5
  • Philadelphia, October 16-17
  • Houston, November 8-9
  • Raleigh, November 13-14
  • Kansas Metropolis, November 29-30
  • Dallas, December 12-13

As a result of this specific occasion brings so many various industries and firm positions collectively, most digital entrepreneurs will glean one thing helpful or useful from the convention. 

October 24-26, 2023, Napa Valley, CA

DMO Advanced Napa 2023 Speakers

The place many conferences give attention to one thing of a celebratory nature, DMO Superior takes a distinct method, and capabilities as one thing of a troubleshooting convention for individuals within the advertising business. Moderately than having a easy panel of audio system, DMO Superior brings in audio system to talk and to host collaborative periods, through which attendees are in a position to kind via real-world issues and points to develop improved digital advertising technique methods. With networking occasions along with the audio system and collaboration programs, DMO Superior has the distinctive benefit of promising probably the most superior digital advertising convention, and a bunch of unrelated and fascinating and entertaining peripheral occasions (assume wine tasting and extra). 

DMO Superior is for just about any marketer who’s seeking to handle their advertising challenges and are available away from a convention with new concepts and problem-solving methods following the immersive experiences the convention gives. 

October 25-28, 2023, Orlando, FL

ANA Masters of Marketing Conference 2023 Orlando confirmed speakers

The ANA Masters of Advertising and marketing Convention is one other change-maker within the promoting business, in that it focuses on bringing profitable firms and campaigns to a convention format, in an effort to dissect and current what it takes to make these firms and applications profitable, in order that entrepreneurs can implement what these leaders discovered, and expertise their very own enchancment and development. With panels that present methods to enhance buyer expertise, encourage development, and spark wanted change inside an organization or construction, it is a nice convention for these seeking to shake issues up and make some enhancements to an present infrastructure. 

ANA Masters of Advertising and marketing Convention is right for entrepreneurs who could also be struggling to inject new life into their campaigns and techniques, and are in search of some actionable insights and concepts from profitable entrepreneurs whose footsteps they’ll observe in. 

November 6-7, 2023, Las Vegas, NV

Moderately than a single occasion, DigiMarCon is a collection of conferences that convene everywhere in the world to ship details about digital advertising within the promoting business. Convention matters vary from rising methods to up and coming applied sciences to revolutionize advertising, and all are delivered from business leaders with a observe report of confirmed success. Though one of many many occasions is in Las Vegas in November, the rest of the yr has extra conferences within the following cities: 

  • Auckland, NZ; August 21-22
  • Dublin, IE; September 11-12
  • Johannesburg, South Africa; October 19-20 

Whereas this isn’t an exhaustive record, which will be discovered right here, it does give an thought of how prolific this occasion is, and what number of nations and markets it encompasses. 

The prolific nature of DigiMarCon signifies that it may well enchantment to a lot of advertising professionals seeking to enhance their engagement charges, step up their advertising recreation, or enhance lead technology. For individuals who are unable to journey, there are digital DigiMarCon occasions out there. 

I used to be honored to talk at DigiMarCon Los Angeles final yr and the occasions all the time produce an amazing record of audio system from a broad number of digital advertising professions and niches.

November 16-17, 2023, London, United Kingdom

The MarTech Summit was created to fuse advertising ideas and expertise, to convey a singular occasion to content material and digital entrepreneurs seeking to degree up their advertising recreation and expertise a convergence of the 2 with out interruption to advertising circulate. Boasting a bunch of spherical tables, whereby attendees get to glean important info from business leaders and professionals, the MarTech Summit is 2 days of creating options to your distinctive enterprise and advertising points, studying from profitable business professionals, and watching innovation in motion. There are extra occasion dates and places, together with: 

  • Singapore, October 25
  • Bangkok, October 18-19
  • Vietnam (Digital), September 19

The MarTech Summit is a perfect occasion for advertising professionals who need to infuse their advertising practices and techniques with a healthy dose of expertise, to enhance attain and drive development. 

January 25-28, 2024, Orlando, Florida

Podfest Expo is a convention targeted on podcasts and podcasters. Though podcasts have been round for a while, they might not all the time be as readily marketable as different info supply codecs, making it important to learn to successfully market and promote your podcast. In its tenth yr, Podfest is just not a devoted advertising convention, however does supply some advertising recommendation and know-how to podcasters in attendance. This social media convention can look like a a lot tighter-knit group than many different conferences, so attendees can count on to interact with others of their sphere, with a ardour for the spoken phrase and video, in an effort to disseminate and ship info in an more and more technology-focused world. 

Though this occasion is clearly for podcasters, anybody who’s inquisitive about beginning a podcast or anybody who has a longstanding podcast can profit from attending, networking, and gleaning inspiration from others within the business. 

I attended Podfest 2020 proper originally of the pandemic and located it to be an especially instructional but additionally personable occasion with plenty of networking alternatives.

February 18-20, 2024 San Diego, California

Having spoken at many Social Media Advertising and marketing Worlds, I can personally attest to the superb audio system from firms you already know and acknowledge and content material that you would be able to study from at this digital summit. Social media advertising world, true to its identify, is actually the definitive three-day occasion that can give you sensible insights to assist information you in bettering your social media advertising ROI.

Social Media Advertising and marketing World attracts all kinds of people that have a broad curiosity in social advertising, from digital executives, senior entrepreneurs, advertising managers, advertising companies, content material strategists, cell strategists, bloggers, influencers, content material creators, and extra, all coming collectively to learn to enhance content material technique and attain.

June 3-5, 2024, Denver, Colorado

Self-advertising because the “The World’s Most Vital Gathering of CMOs and Advertising and marketing Executives™”, this convention is clearly geared in direction of advertising leaders and executives. The Gartner Advertising and marketing Symposium/Xpo 2023 convention targeted on exploring analysis and insights on synthetic intelligence, advertising technique, multichannel advertising, and model technique, and 2024 will most likely cowl an analogous spectrum of matters.

With the Gartner model behind it, that is the premiere advertising convention that ought to be of curiosity to CMOs and advertising executives, buyer expertise and loyalty leaders, digital advertising leaders, model advertising leaders, and advertising operations leaders. 

June 19, 2024, Frankfurt, Germany

The Progress Advertising and marketing Summit in Frankfurt is one other one-day convention with a give attention to rising digitally. From viewers development to content material technique, the Progress Advertising and marketing Summit locations a heavy emphasis on studying methods to successfully and persistently develop your person base and develop stronger relationships via your advertising campaigns. Not like many different conferences providing a bunch of knowledge in a number of brief days, Progress Advertising and marketing Summit is a real strategic advertising summit and emphasizes actionable gadgets to maximise your optimization practices, and expertise the expansion your organization must thrive.

This convention is finest for firms or manufacturers that need to scale. In case you are comfy the place you’re, this might not be the fitting match for you. If, nonetheless, you need to develop–and accomplish that in a approach that’s measurable and sustainable–Progress Advertising and marketing Summit may very well be a superb match to your wants.

June 19-20, 2024, Lima, Ohio

Social Media Week Lima is a social media-focused occasion. The upcoming convention is titled “Roots,” and is designed to assist foster a larger sense of buyer satisfaction, loyalty, and (finally) engagement. Whereas many social media conferences give attention to methods to current in a sure approach aesthetically, Social Media Week Lima seeks to get to the core of social media interactions and communication, in an effort to foster a extra natural and interesting relationship with followers and neighborhood. 

Lima is meant for social media content material creators and entrepreneurs who need to make investments extra time and power into their viewers, together with growing engagement, forging stronger connections, and constructing model, buyer, or collaborator loyalty. From model entrepreneurs to influencers, Lima can supply social media professionals of every type insights into and details about bettering their relationship to clients and followers. 

Are there any should attend 2023/2024 social media and digital advertising conferences that are lacking from the record? Please contact me and let me know!

Digital Advertising and marketing Conferences FAQs

How do conferences use social media?

Social media has turn into an more and more vital instrument for conferences and different occasions. By making a hashtag and selling it earlier than and in the course of the occasion, organizers can encourage attendees to share pictures and ideas concerning the convention on social media. This helps to create a way of neighborhood and pleasure across the occasion, and it may also be used to generate suggestions concerning the convention. As well as, social media can be utilized to announce last-minute modifications or updates, present instructions, and different useful sources to the attendees.

How do you market Social Media 2023?

Listed here are 5 advertising suggestions for an efficient social media technique:

1. Decide your target market.
2. Choose the social media platform that works finest to your model/enterprise.
3. Produce high quality content material associated to your technique.
4. Make the most of advertising instruments
5. Join with fellow influencers inside your area of interest.

What’s a advertising convention?

A advertising convention is an occasion the place advertising professionals collect to community and study from each other. These conferences normally embrace a mixture of keynote speeches, panel discussions, and breakout periods. Attendees typically have the chance to go to with exhibitors and distributors, and so they may additionally have the ability to take part in networking occasions. Advertising and marketing conferences will be an effective way to remain up-to-date on business developments, study new advertising applied sciences, and community with different professionals.

What’s Digital Summit?

Digital Summit is a number one convention for digital entrepreneurs and enterprise professionals. The occasion gives a chance to study from the world’s high specialists in digital advertising, social media, website positioning, content material advertising, and extra. Digital Summit additionally supplies attendees with an opportunity to community with friends and construct relationships with potential companions. The convention is held yearly in main cities throughout america, and it attracts a variety of attendees from small companies to Fortune 500 firms.

Is Social Media Advertising and marketing Useless?

No, social media advertising is just not lifeless. Actually, it’s extra related than ever. With the rise of platforms like Snapchat and Instagram, there are extra alternatives than ever to achieve a large viewers along with your advertising message. Nonetheless, it is very important use social media advertising correctly. Deal with creating partaking content material that can curiosity your target market. If you are able to do that, then you may be effectively in your approach to success with social media advertising.

Actionable recommendation to your digital / content material / influencer / social media advertising.

Be a part of 12,000+ good professionals who subscribe to my common updates.

LEAVE A REPLY

Please enter your comment!
Please enter your name here