Final Checklist of Running a blog Statistics and Info (Up to date for 2023)


It may be troublesome to maintain up with the continuously altering stats and info about running a blog. That’s why we created this final checklist of running a blog statistics and info.

If you wish to begin a weblog that makes cash, it’s essential to be within the loop with the newest developments so that you just’re not lacking out on any alternatives to extend your site visitors or income.

Let’s dive proper in!

Final Checklist of Running a blog Statistics and Info

We hope these running a blog stats provide you with some perception and provide help to make wholesome selections in your weblog’s future.

Normal Running a blog Statistics

  1. 70 million new posts are printed on WordPress every month.
  2. Greater than 409 million folks view over 20 billion pages every month on
  3. On common, it takes about 4 hours to jot down a weblog publish.
  4. The common reader spends 52 seconds studying a weblog publish.
  5. There are roughly 600 million blogs on the planet in 2023.
  6. The common weblog publish size is 1,416 phrases in 2023.
  7. Solely 14% of bloggers write weblog content material that’s 2,000+ phrases in size.
  8. 44% of bloggers publish new content material between three to 6 instances month-to-month.
  9. 65% of content material entrepreneurs say they’ve a documented content material technique.
  10. 71% of B2B patrons eat weblog content material throughout their purchaser journey.
  11. A weblog will increase your possibilities of rating greater in search by 434%.
  12. 61% of People spend 3X extra time-consuming weblog content material than emails.
  13. Weblog posts with 6-13 phrase lengthy headlines are inclined to drive extra site visitors.
  14. Odd-numbered headlines carry out higher than their even-numbered counterparts.

Running a blog search engine optimization Stats

  1. Solely 38% of bloggers are updating older articles.
  2. 34% of bloggers say that updating content material produces sturdy outcomes.
  3. Round 5% of bloggers don’t have entry to analytics.
  4. Titles with 6-13 phrases entice the very best and most constant quantity of site visitors.
  5. search engine optimization leads have a 14.6% shut fee, whereas outbound leads (corresponding to unsolicited mail or print promoting) have a 1.7% shut fee.
  6. 72% of on-line entrepreneurs describe content material creation as their handiest search engine optimization tactic.

Need extra search engine optimization statistics? We received you coated.

Running a blog Site visitors Stats

  1. Companies that weblog expertise twice as a lot electronic mail site visitors as companies who don’t.
  2. Having a hyphen or colon within the headline elevated click-through charges by 9%.
  3. Making your headline 6-8 phrases can improve your CTR by 21%.
  4. Over 50% of bloggers report that it has gotten more durable to get site visitors from Fb over the previous two years, and practically one-fifth say it has gotten more durable to get site visitors from Google.
  5. Over the previous 12 months, there’s been a 93% improve in blogs utilizing promotional strategies to drive site visitors to their publish together with paid advertisements.

Visitor Running a blog Statistics

  1. 60% of blogs write 1-5 visitor posts per thirty days.
  2. 3% of blogs write over 100 visitor posts per thirty days.
  3. Solely 6% of bloggers publish the vast majority of their authentic content material as visitor posts.
  4. 62.96% of readers understand blogs with a number of authors to be extra credible.
  5. 79% of editors say visitor content material is simply too promotional.
  6. Visitor content material is in greater demand in the summertime months of June, July, and August.

Journey Running a blog Statistics

  1. 59% of journey bloggers run multiple journey weblog.
  2. Over 80% of journey planning is completed by the web and is rising.
  3. 33% of US vacationers use journey blogs for journey recommendation.
  4. The vast majority of journey blogs are between 1-4 years outdated.
  5. Most journey blogs use publication and sponsored posts as one of many primary revenue sources.
  6. The common journey blogger will cost a median of $200 per sponsored publish.
  7. 94% of journey blogs promote promoting.
  8. Most journey weblog’s site visitors primarily stems from non-brand search with direct site visitors a distant second.

Running a blog Progress Stats

  1. The variety of bloggers within the USA is predicted to develop to 31.7 million in 2020.
  2. There are greater than 500 million blogs that exist in 2019.
  3. Tumblr has greater than 440 million blogs.
  4. WordPress has about 60 million blogs.
  5. Running a blog has grown by 12% since 2015.
  6. At this second, there are roughly 1.9 billion internet pages. Judging by the expansion fee, we will probably be hitting 2 billion in lower than a 12 months.
  7. The common weblog publish is 1151 phrases, that’s a 42% improve within the final 5 years.

Social Media Running a blog Statistics

  1. 66% of entrepreneurs reported utilizing blogs of their social media content material in 2017.
  2. 59% of individuals will share an article with out studying it first, or ever.
  3. LinkedIn is the simplest social media platform for delivering content material and securing viewers engagement.
  4. 95.9% of bloggers promote their weblog posts through social media.
  5. Tumblr had 456.1 million weblog accounts as of January 2019.
  6. 69% of bloggers say they use social share buttons.

Running a blog With Visuals and Movies Stats

  1. Articles with photos get 94% extra views versus these with no visuals.
  2. 71% of bloggers report utilizing visuals as a part of their advertising and marketing technique.
  3. Utilizing pictures of actual folks as an alternative of inventory pictures may end up in a 35% conversion improve.
  4. 43% of shoppers more and more need video content material from entrepreneurs.
  5. 19% of bloggers are actually together with video of their typical posts.
  6. 45% of bloggers who add audio to their posts corresponding to podcast see higher outcomes.
  7. Video content material is 50 instances extra prone to drive natural search site visitors than plain textual content.
  8. 32% of entrepreneurs say visible photos are crucial type of content material for his or her companies.

Running a blog Statistics for Entrepreneurs

  1. Entrepreneurs who prioritize running a blog are 13x extra prone to have a optimistic ROI on their efforts.
  2. 61% of the simplest B2B content material entrepreneurs meet with their content material staff day by day or weekly.
  3. 64% of B2B entrepreneurs outsource weblog copywriting.
  4. Spending on advertising and marketing automation instruments is predicted to achieve $25.1 billion yearly by 2023.
  5. 60% of entrepreneurs have a documented personalization technique.
  6. 57% of entrepreneurs say they’ve gained clients particularly by running a blog.
  7. 53% of entrepreneurs say running a blog is their high content material advertising and marketing precedence.
  8. B2B entrepreneurs who’ve blogs get 67% extra leads than those that don’t.
  9. Round 60% of marketer will reuse weblog content material 2-3 instances.
  10. 60% of B2B entrepreneurs battle with creating participating content material.

How To Guarantee Your Weblog Stays Related

The running a blog business has grow to be extraordinarily saturated. Ever because the first bloggers shared their success tales publicly, increasingly persons are entering into the business.

Because of this, competitors has gotten greater, and surviving as a weblog as of late has grow to be more and more troublesome. In case you’re not placing within the effort, you’re greater than doubtless going to fail.

However there’s one essential factor you are able to do that the majority thriving blogs are doing at this time. That’s to create “evergreen content material”, which is actually content material that doesn’t have an expiry date. Folks can look again at it in years from now and nonetheless discover it helpful.

It’s additionally frequent for bloggers to revisit outdated content material and replace the knowledge to offer a recent tackle the topic. Bloggers have said that content material that will get touched up like this is a wonderful method to enhance search engine optimization.

Associated Content material: 13 Finest Weblog Websites In 2023: Which Is Proper For You?

Running a blog Predictions

So, now that you recognize this data, what do you do with it?

It’s troublesome to know the reply to that until we first have a look at the place running a blog goes, and if it’s nonetheless price placing time and vitality into your running a blog efforts.

Like Bitcoin, we could possibly be seeing running a blog’s peak for the time being, and at some point we might get up to an enormous crash.

However because the running a blog statistics present, it doesn’t appear to be it’s going wherever anytime quickly. It’s nonetheless completely related in 2023 and is steadily rising.

It could be onerous to find out precisely what number of blogs there are on the market at any given second. The stats say about 500 million, though that quantity additionally consists of inactive websites, which can have an effect on the accuracy of the statistic.

Additionally, not all platforms select to share their information publicly.

And though it might be onerous to precisely gauge what number of blogs there are, one factor’s for positive: At this fee, we will probably be celebrating 1 billion blogs very quickly!

Let’s see what the longer term holds.

Sources (aka, “All the things We Went By means of so You Didn’t Have To!” ? )
HubSpot | search engine optimization Tribunal | TopRank | Content material Advertising and marketing Institute | IsItWP | Jeff Bullas | Advertising and marketing Experiments | Social Media Examiner | Statista | Journey Memo | Skilled Journey Bloggers Affiliation | Referral Rock | SEJ | Junto | Orbit Media | Influence | Tech Consumer | ConversionXL | WordPressNeil Patel | Crimson Web site Design | Progress Badger | Internet hosting Tribunal  | Tech Jury

Hey, I am your information to the WordPress universe. With a knack for plugins that elevate web sites and a mastery of selling, I am on a mission to teach you on how-to WordPress and monetize your internet site visitors.


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