2023 Social Media Picture Sizes for All Networks [CHEATSHEET]

Social media picture sizes appear to vary consistently.

One second you have got the proper cowl web page to your account. The following, it’s been resized and appears all pixelated and fallacious.

It doesn’t assist that details about official dimensions and picture sizes is more durable to seek out than a civil dialogue on politics on Fb.

However, it’s not troublesome for those who seek the advice of this information to social media picture sizes on all necessary social media platforms!

Under are the latest social media picture dimensions, as of August 2023.

Fast social media picture sizes

We go into extra element for each single community under, however this picture contains the social media picture sizes you in all probability search for most frequently.

Fundamental Instagram picture sizes

• Profile picture: 320 x 320 px
• Panorama: 1080 x 566 px
• Portrait: 1080 x 1350 px
• Sq.: 1080 x 1080
• Tales and Reels: 1080 x 1920

Fundamental Fb picture sizes

• Profile picture: 170 x 170 px
• Panorama: 1200 x 630 px
• Portrait: 630 x 1200 px
• Sq.: 1200 x 1200 px
• Tales and Reels: 1080 x 1920 px
• Cowl picture: 851 x 315 px

Fundamental X (previously Twitter) picture sizes

• Profile picture: 400 x 400 px
• Panorama: 1024 x 512 px
• Portrait: 1080 x 1350 px
• Sq.: 1080 x 1080 px
• Cowl picture: 1500 x 1500 px

Fundamental LinkedIn picture sizes

• Profile picture: 400 x 400 px
• Panorama: 1200 x 627 px
• Portrait: 627 x 1200 px
• Sq.: 1080 x 1080 px
• Cowl picture: 1128 x 191 px

Fundamental TikTok picture sizes

• Profile picture: 200 x 200 px
• Panorama: 1920 x 1080 px
• Portrait: 1080 x 1920 px
• Sq.: 1080 x 1080 px
• Tales: 1080 x 1920 px

Instagram picture sizes

Instagram helps horizontally and vertically oriented photos. It additionally nonetheless helps sq. photos, which was what the platform was recognized for when it first launched.

This will increase your model’s choices. But it surely additionally makes picture dimensions a bit trickier to get proper. Observe these tips to verify your photos find yourself trying their greatest.

Instagram profile image measurement: 320 x 320 pixels

Instagram profile images are displayed at 110 x 100 pixels, however the picture information are saved at 320 x 320 pixels, so make sure that to add a picture that’s least that large.

Although the size are in a sq. format, Instagram profile images are displayed as a circle. Be sure that any parts you need to concentrate on within the picture are centered in order that they don’t get cropped out.

Instagram publish sizes (feed images):

• Panorama: 1080 x 566 pixels
• Portrait: 1080 x 1350 pixels
• Sq.: 1080 x 1080 pixels
• Supported side ratios: Wherever between 1.91:1 and 4:5
• Really helpful picture measurement: Width of 1080 pixels, peak between 566 and 1350 pixels (relying on whether or not the picture is panorama or portrait)

Suggestions:

• In order for you your photos to look their greatest on Instagram, goal to add a picture that’s 1080 pixels huge.
• Once you share an Instagram picture that’s sized over 1080 pixels, Instagram will measurement it down to 1080 pixels.
• When you share a photograph that has a decision decrease than 320 pixels, Instagram will measurement it as much as 320 pixels.
• In case your picture is between 320 and 1080 pixels huge, Instagram will preserve that picture at its unique decision, “so long as the picture’s side ratio is between 1.91:1 and 4:5 (a peak between 566 and 1350 pixels with a width of 1080 pixels).”
• In case your uploaded Instagram picture is a special ratio, the platform will routinely crop your picture to suit a supported ratio.

Useful resource: Discover ways to edit Instagram images like a professional.

Instagram picture thumbnail sizes:

• Show measurement: 161 x 161 pixels
• Really helpful add measurement: 1080 pixels huge

Suggestions:

• Do not forget that Instagram shops variations of those thumbnails which can be as giant as 1080 x 1080.
• To future-proof your Instagram feed and keep away from pixelation, add photos which can be as giant as doable.

Instagram Tales picture measurement: 1080 x 1920 pixels

Suggestions:

• That is a facet ratio of 9:16.
• Importing a picture with a smaller pixel measurement (however the identical side ratio) means the Story will buffer rapidly.
• When you don’t use this ratio, the Story would possibly present with unusual cropping, zooming, or depart giant sections of the display clean.
• Instagram Reels use this similar sizing.

Useful resource: Take your Instagram Tales to the following degree with these free templates.

Instagram carousel picture sizes:

• Panorama: 1080 x 566 pixels
• Portrait: 1080 x 1350 pixels
• Sq.: 1080 x 1080 pixels
• Side ratio: panorama (1.91:1), sq. (1:1), vertical (4:5)
• Really helpful picture measurement: Width of 1080 pixels, peak between 566 and 1350 pixels (relying on whether or not the picture is panorama or portrait)

Instagram Reels sizes:

• 1080 x 1920 pixels
• That is a facet ratio of 9:16.
• Cowl picture: 1080 x 1920 pixels
• Take into account that Reels are cropped to a 1:1 picture in your profile feed and a 4:5 picture within the house feed.

Instagram advertisements picture sizes:

• Panorama: 1080 x 566 pixels
• Sq.: 1080 x 1080 pixels
• Minimal width: 320 pixels
• Most width: 1080 pixels
• Supported side ratios: Wherever between 1.91:1 and 4:5

Suggestions:

Picture sizes for Instagram Tales advertisements: 1080 x 1920 pixels

Suggestions:

X (f.ok.a. Twitter) picture sizes

Tweets that embody photos persistently get extra click-throughs, extra likes, and extra Retweets than non-image Tweets. Actually, Tweets with visible content material are 3 times extra prone to get engagement.

So, selecting the precise photos and creating nice visible content material for X (previously Twitter) issues. And, in fact, that features getting the picture sizes proper.

X (Twitter) picture sizes for profile images: 400 x 400 (really useful)

• Minimal picture measurement: 200 by 200 pixels
• Most file measurement: 2MB

X (Twitter) header picture measurement: 1500 x 500 pixels (really useful)

Suggestions:

• To future-proof the picture, it’s greatest to make use of the utmost measurement.
• Header photos are cropped to a facet ratio of three:1.
• Take into account that the way in which header photos show adjustments relying on the monitor and browser getting used.

X (Twitter) photos sizes for in-stream images: 1600 x 900 pixels (really useful)

• Minimal measurement: 600 by 335 pixels
• Really helpful side ratio: any side between 2:1 and 1:1 on desktop; 2:1, 3:4 and 16:9 on cell
• Supported codecs: GIF, JPG and PNG
• Most file measurement: As much as 5MB for images and GIFs on cell. As much as 15MB on the internet.

X (Twitter) card picture measurement:

X (Twitter) acknowledges when a publish features a URL. The platform then crawls that web site, pulling in content material, together with a picture for the abstract card. (That is the way it all works, by the way in which.)

• Minimal measurement: 120 x 120 pixels
• Supported codecs: GIF, JPG, PNG
• Most file measurement: 1MB

Suggestions:

• You may take a look at what your abstract card will appear to be and see a preview utilizing the card validator.
• There’s a spread of various X playing cards, so additionally a spread of sizes. In addition to the common abstract playing cards, there are abstract playing cards with giant photos, app playing cards and participant playing cards.

X (Twitter) picture sizes for advertisements:

• Single and multi-image tweets: Minimal 600 x 335 pixels, however use bigger photos for one of the best outcomes.
• Web site card picture: 800 x 418 pixels for 1.91:1 side ratio. 800 x 800 for 1:1 side ratio. Max file measurement of 20MB.
• App card picture: 800 x 800 pixels for 1:1 side ratio. 800 x 418 pixels for 1.91:1 side ratio. Max file measurement of 3MB.
• Carousels: 800 x 800 pixels for 1:1 side ratio. 800 x 418 pixels for 1.91:1 side ratio. Max file measurement of 20MB for 2-6 picture playing cards.
• Direct Message card: 800 x 418 pixels for 1.91:1 side ratio. Max file measurement of 3MB.
• Dialog card: 800 x 418 pixels for 1.91:1 side ratio. Max file measurement of 3MB.

Useful resource: Discover extra info right here on promote on X (Twitter).

Fb picture sizes

Fb updates its design and picture dimensions consistently. One of the best technique to future-proof your model’s content material is to at all times add the highest-quality picture you’ll be able to. Stick with Fb’s really useful file codecs for one of the best outcomes.

Fb profile image measurement: 170 x 170 pixels (on most computer systems)

Your Fb profile image will show at 170 x 170 pixels on desktop. However it’s going to show as 128 x 128 pixels on smartphones.

Fb picture sizes for canopy images: 851 x 315 pixels (really useful)

• Show measurement desktop: 820 x 312 pixels
• Show measurement smartphone: 640 x 360 pixels
• Minimal measurement: 400 x 150 pixels
• Excellent file measurement: Lower than 100KB

Suggestions

• To keep away from any compression or distortion, add a JPG or PNG file.
• Use the really useful pixel sizes for the quickest load instances.
• Profile photos and canopy images with logos or textual content work greatest when uploaded as a PNG file.
• Don’t drag to reposition when you’ve uploaded your cowl picture.

Useful resource: Get extra recommendations on creating nice Fb cowl images.

Fb timeline picture and publish sizes:

Fb routinely resizes and codecs your images when they’re uploaded for the timeline to be 500 pixels huge and to suit the 1.91:1 side ratio.

However keep away from pixelation or sluggish load instances by remembering these sizes:

• Really helpful measurement: 1200 x 630 pixels
• Minimal measurement: 600 x 315 pixels

Suggestions:

• If you’re sharing 2-10 photos in your model’s Fb publish utilizing the carousel show, photos must be 1200 x 1200.
• It is a 1:1 ratio.

Fb occasion cowl picture picture sizes: 1200 x 628 pixels (really useful)

Suggestions

Fb picture sizes for panorama or 360 images:

Suggestions

• Fb routinely acknowledges and processes these photos based mostly on “camera-specific metadata present in images taken utilizing 360-ready gadgets.”
• Information for these Fb photos might be as much as 45 MB for JPEGs or 60 MB for PNGs.
• Fb recommends utilizing JPEGs for 360 images and guaranteeing information aren’t greater than 30 MB.

Fb picture sizes for Fb Tales: 1080 x 1920 pixels (really useful)

Suggestions

• Fb Tales take up the total display of a cellphone. That’s a facet ratio of 9:16.
• Don’t select a picture with a width smaller than 500 pixels.
• For Tales with textual content, contemplate leaving 14% of the highest and backside text-free. (That’s 250 pixels.) That method any call-to-action gained’t be lined by your model’s profile picture or buttons.

Fb picture sizes for advertisements:

• Sizes for Fb Feed advertisements: No less than 1080 x 1080 pixels. Minimal measurement 600 x 600 pixels. Ratio 1.91:1 to 1:1. Most file measurement of 30 MB.
• Sizes for Fb Proper Column advertisements: No less than 1080 x 1080 pixels. Minimal measurement 254 x 133 pixels. Ratio 1:1. (Keep in mind: These are a desktop-only advert format.)
• Fb picture sizes for On the spot Articles: No less than 1080 x 1080 pixels. Ratio 1.91:1 to 1:1. Most file measurement of 30 MB.
• Picture sizes for Fb Market advertisements: No less than 1080 x 1080 pixels. Ratio 1:1. Most file measurement of 30 MB.
• Picture sizes for Fb Search: No less than 1080 x 1080 pixels. Minimal measurement 600 x 600 pixels. Ratio 1.91:1 to 1:1. Most file measurement of 30 MB.
• Fb picture sizes for Sponsored Messages: No less than 1080 x 1080 pixels. Ratio 1.91:1 to 1:1. Most file measurement of 30 MB.
• Sizes for Messenger inbox advertisements: No less than 1080 x 1080 pixels. Ratio 1:1. Minimal measurement 254 x 133 pixels. Most file measurement of 30 MB.
• Sizes for Messenger Tales advertisements: No less than 1080 x 1080 pixels. Ratio 9:16. Minimal width of 500 pixels.

Useful resource: Right here’s extra data on promote on Fb.

LinkedIn picture sizes

Once you use LinkedIn for enterprise — whether or not it’s by way of your private profile or an organization web page — pairing your LinkedIn updates with photos has persistently been proven to extend feedback and sharing.

Stick with the really useful sizes under for greatest outcomes. And at all times make sure that to have a look at your profile and content material on a number of gadgets earlier than finalizing.

LinkedIn picture sizes for profile images: 400 x 400 pixels or bigger (really useful)

Suggestions

• LinkedIn can accommodate images as much as 7680 x 4320 pixels.
• And it could actually deal with information as much as 8MB, so add as giant as you’ll be able to to future-proof.

LinkedIn picture sizes for private profile cowl images: 1584 x 396 pixels (really useful)

Suggestions

• Be sure that your file is smaller than 8MB.
• Cowl images are cropped in another way on cell and desktop. Be sure that to view your profile on each sorts of show earlier than finalizing.

LinkedIn picture sizes for firm pages:

• Firm brand measurement: 300 x 300 pixels
• Web page cowl picture measurement: 1128 x 191 pixels
• Life tab most important picture measurement: 1128 x 376 pixels
• Life tab customized modules picture measurement: 502 x 282 pixels
• Life tab firm images picture sizes: 900 x 600 pixels
• Sq. brand: No less than 60 x 60 pixels

Suggestions

• When posting picture updates to your organization web page, make sure that to make use of PNG or JPG photos.
• Use a facet ratio of 1.91:1.
• The really useful LinkedIn publish measurement is 1200 x 628 pixels.
• This LinkedIn picture sizing additionally applies to LinkedIn Showcase pages.

LinkedIn picture sizes for weblog publish hyperlink photos: 1200 x 627 pixels (really useful)

LinkedIn customized picture measurement for sharing a hyperlink in an replace: 1200 x 627 pixels (really useful)

When pasting a URL into an replace, an auto-generated thumbnail picture might seem within the preview if one is obtainable, together with the article or web site title.

However, you’ll be able to customise it by clicking the Picture icon under the textual content field and deciding on a photograph out of your laptop.

Suggestions:

• The picture ought to use a 1.91:1 ratio.
• Greater than the minimal of 200 pixels huge.
• If the picture width is lower than 200 pixels huge, it’s going to seem as a thumbnail on the left facet of the publish.

LinkedIn picture sizes for advertisements:

• Firm brand measurement for advertisements: 100 x 100 pixels
• Highlight advertisements brand measurement: 100 x 100 pixels
• Highlight advertisements customized background picture: 300 x 250 pixels
• Sponsored content material photos: 1200 x 627 pixels (1.91:1 side ratio)
• Sponsored content material carousel photos: 1080 x 1080 pixels (1:1 side ratio)

Pinterest picture sizes

Pinterest profile picture measurement: 165 x 165 pixels (really useful)

Suggestions

• Do not forget that your profile picture will probably be displayed as a circle.

Pinterest picture measurement for profile cowl picture: 800 x 450 pixels (at minimal)

Suggestions

• Attempt to keep away from putting a portrait picture into the duvet picture spot.
• As an alternative, use a panorama picture with a 16:9 side ratio.

Pinterest picture sizes for Pins:

• Side ratio: 2:3 (really useful)
• Sq. pins: 1000 x 1000 pixels
• Really helpful measurement: 1000 x 1500 pixels
• Max file measurement: 20MB

Suggestions

• Retaining the two:3 side ratio ensures your model’s viewers sees all of the picture’s particulars on their feed.
• On the feed, Pins are displayed with a set width of 236 pixels.
• If you wish to create Pins with a special side ratio, know that Pinterest crops photos from the underside.
• Each PNG and JPEG information are accepted.

Pinterest picture sizes for collections Pins:

• Side ratio: 1:1 (really useful) or 2:3
• Really helpful measurement: 1000 x 1000 pixels or 1000 x 1500 pixels
• Max file measurement: 10MB

Suggestions

• This format seems as one most important picture, above three smaller photos.
• All photos should have the identical side ratio.
• Collections seem in feeds on cell gadgets.
• Each PNG and JPEG information are accepted.
• Collections can be an advert format on Pinterest.

Pinterest picture measurement for Story Pins:

• Side ratio: 9:16
• Really helpful measurement: 1080 x 1920 pixels
• Max file measurement: 20MB

Pinterest picture sizes for advertisements and carousels:

• App set up advertisements: Similar specs as commonplace Pins. A 2:3 side ratio is really useful. 1000 x 1500 pixels really useful.
• Carousel Pins and advertisements: A side ratio of both 1:1 or 2:3. 1000 x 1500 pixels or 1000 x 1000 pixels really useful. As much as 5 photos might be included in a carousel.
• Purchasing advertisements: Similar specs as commonplace Pins. A 2:3 side ratio is really useful. 1000 x 1500 pixels really useful.

Useful resource: Get some recommendation on use Pinterest for enterprise.

Snapchat picture sizes

Snapchat advertisements picture measurement: 1080 x 1920 pixels (at minimal)

• Side ratio: 9:16
• File kind: JPEG or PNG
• Most file measurement: 5MB

Snapchat Geofilter picture measurement: 1080 x 1920 (at minimal)

• Side ratio: 9:16
• File kind: JPEG or PNG
• Most file measurement: 5MB

Useful resource: The right way to Create a Customized Snapchat Geofilter

YouTube picture sizes

YouTube profile picture measurement: 800 x 800 pixels (really useful)

Suggestions

• Be sure that the main target of your picture is centered for greatest outcomes.
• Information must be JPEG, GIF, BMP or PNG. Animated GIFs gained’t work.
• Images will render at 98 x 98 pixels.

YouTube banner picture measurement: 2048 x 1152 pixels (at minimal)

• Side ratio: 16:9
• Minimal space for textual content and logos with out being lower off: 1235 x 338 pixels
• Most file measurement: 6MB

Useful resource: The right way to make one of the best YouTube channel artwork (plus 5 free templates).

YouTube video measurement: 1280 x 720 pixels (at minimal)

Suggestions

• YouTube recommends that movies meant on the market or rental have the next pixel rely: 1920 x 1080 pixels.
• YouTube requires movies to be 1280 x 720 pixels with the intention to meet HD requirements.
• It is a 16:9 side ratio.

YouTube thumbnail measurement: 1280 x 720 pixels

TikTok picture sizes

TikTok profile picture measurement: 20 x 20 pixels (minimal measurement to add)

Suggestions

• Whereas 20 x 20 is the minimal add measurement, add the next high quality picture for future-proofing.

TikTok video measurement: 1080 x 1920

Suggestions

• The best side ratio for Tik Tok movies is 9:16.

TikTok carousel picture measurement: 1080 x 1920 (for greatest outcomes)

Suggestions

• The best side ratio for Tik Tok carousel photos is 9:16 or 1:1, however you can too publish photos with a 4:5 ratio.

Why is it necessary to get social media picture sizes proper?

Social media entrepreneurs must get many issues proper when creating visible content material for social media.

You’ve bought to verify any photos you employ don’t defy copyright legal guidelines. When you don’t have unique imagery, you’ve bought to seek out high-quality inventory images. And also you’ve bought to determine which instruments on the market can assist elevate your social media photos.

On high of that, you’ve bought to get your social media picture sizes proper. And getting that proper is absolutely necessary as a result of:

• It avoids pixelation and awkward picture stretching. And avoiding that retains your photos trying skilled.
• Your images will probably be optimized for every social channel’s feed. This can assist enhance engagement.
• It ensures your viewers sees the total picture. Incorrect sizing may lower off a few of your model’s messaging.
• It might future-proof your content material. Being in-the-know with social media picture sizes now may imply much less work to your model sooner or later, when community change up how photos show once more.

When constructing posts in Hootsuite, you by no means have to fret about getting the picture measurement fallacious. You may add and refine your photos utilizing Canva’s modifying instruments proper inside the Hootsuite dashboard. And the very first step of the method is deciding on a network-optimized measurement to your picture from a drop-down menu.

Right here’s the way it works:

1. Log in to your Hootsuite account and head to Composer.
2. Click on on the purple Canva icon within the backside proper nook of the content material editor.
3. Choose the kind of visible you need to create. You may choose a network-optimized measurement from the drop-down listing or begin a brand new customized design. 

4. Once you make your choice, a login pop-up window will open. Check in utilizing your Canva credentials or comply with the prompts to start out a brand new Canva account. (In case you had been questioning — sure, this function does work with free Canva accounts!)
5. Design your picture within the Canva editor. 
6. Once you’re finished modifying, click on Add to publish within the high proper nook. The picture will routinely be uploaded to the social publish you’re constructing in Composer.

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Don’t really feel like memorizing all this data? Simply resize your social media photos for publication by means of Hootsuite Compose, which incorporates up-to-date picture dimensions for each social media community.

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